Jon Peck

Acquisition Advisory & Asset Management

Chicago, Illinois, United States
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Proven track record with all all aspects of hotel acquisition and development.

Key Consulting Services

  • Hotel/Resort Acquisition advisory
  • Hotel Development
  • Asset Management, CHAM


Experienced in all phases of hotel acquisition and development. He can lead the entire process or cover experience gaps within your existing team.


  • Jon Peck served as Chief Operating Officer for White Lodging, a fully integrated developer, owner and operator of hotels throughout the United States. In this role, Peck was responsible for the day to day operation of 155 hotels in 23 states. Prior to his time with White Lodging, he was a multi-time award winning General Manager and Director of Sales and Marketing with Marriott International where he spent 10 of his 18 years with Marriott in international assignments.

Professional & Other

Certified Hotel Asset Manager. Peck earned an M.B.A. with honors from the University of Notre Dame and a B.S. in Marketing from the University of West Florida. He has served on a number of travel related boards and currently serves on the Board of Directors for the Franciscan Outreach, one of Chicago's largest homeless shelters.

Jon's Latest Articles & Case Studies

Jon Peck

Three Questions and a Funeral

By Jon Peck Jan 19, 2023

The U.S. hotel transaction market looked to be downshifting as we closed out 2022. The first part of 2022 had 3 times...

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Jon Peck

5 Considerations for a First Time Hotel Buyer

By Jon Peck Jan 19, 2023

As liquidity pressure mounts on current owners, quality hotel opportunities are certainly going to come on the market (or off-market) at deep discounts, but the window of opportunity is likely to be brief.

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Jon Peck

Hotel Development: Boutique Hotels vs Chain Hotels

By Jon Peck Jan 19, 2023

Boutique hotel supply and demand is growing at a much faster pace than traditional branded hotels. According to the 2019 Boutique Hotel...

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