Haydn Kramer

Hotel Sales and Global Sales


Plymouth, Michigan, United States
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Hotel Sales & Marketing expert ; experience ranging from VP of Sales & Marketing to Sales Management of Marriott's entire portfolio. Haydn's knowledge can be applied to any lodging brand at every tier

Key Consulting Services

  • General Manager; task force, Marriott Full Service GM, others...
  • Global Sales expertise; clients in Croatia and France.
  • Hospitality Sales Expert, "Influencer-Sales.com" training...
  • Hotel Operations assessment; 1,000 rooms to 20, for actionable insight
  • Social Media Reality for Hotel Sales, LinkedIn for Life.

Expertise

From "on the ground" direct sales with Residence Inn by Marriott to an Executive VP of Sales, Haydn has experienced a range of sales assignments across all lodging. He was a pivotal member of Marriott's "Sales 2000" task force of 12 people that virtually reinvented Marriott's approach to "Sales," worldwide. Haydn was also entrusted with directing first "Large Market Sales Team" in Detroit, Michigan, which cross sold all Marriott's brands for the first time. He is disciplined and forgets no details, but is known to have fun while helping teams achieve sales success. He is an expert in sales call process, true sales persistence, and the new advent of Social Media as a critical part of any effective hotel sales platform. He as consulted for Marriott, Hyatt, Hilton and several boutique, independent luxury properties across the United States of America.

Background

  • Marriott tenure included roles from Director of Sales to Market General Manager, over the course of sixteen years. Work including Regional roles for Residence Inn and Courtyard by Marriott brands, to Full Service General Manager. Regional roles included responsibility for as many a 40 properties in the Midwest and Atlanta. Initially hired by Concord Hospitality Enterprises as VP of Sales and Marketing, to create a sales culture, also served as VP of Business Development, and VP of Operations over eight years he spent with Concord in Raleigh, North Carolina. Responsible for Renaissance to Hyatt Place, Full Service Marriott's, all "Select Service Marriott brands, and Hilton Garden Inn. With Hostmark Hospitality Group in Chicago, Haydn served as VP of Operations and managed a portfolio that ranged from independent boutique properties to large scale full service hotels, including Intercontinental Chicago O'hare, The Amalfi in downtown Chicago, and the Abbey Resort in Lake Geneva, Wiscons

Testimonial

“We at Amadria Park Hotels in Croatia contracted with Haydn to help us redesign our Sales organization in the fall of 2017. When that process was complete, it became clear we needed additional training for our sales teams in every market. To complete that we engaged Haydn ,again, to really invigorate that sales mission. He taught three two day sessions for all our sales teams, whose members ranged from seasoned sales experts to entry level green. The feedback was resoundingly positive, and more important to me, his training was based on actionable day to day sales skills for a new era of complex social media, new direct sales strategies, and a way to measure, “what really drives revenue” into our hotels. His methods were fun and engaging, and I never saw anyone use more flip charts! Highly recommended.”

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Ivan Mrva, Vice President Sales and Marketing, Amadria Park

Professional & Other

A graduate of: Marriott's Executive Leadership, Aspen Institute

"Leading Hospitality", University of Houston, Conrad N. Hilton
Dale Carnegie, Houston, Texas
Marriott Lodging Executive Program, University of Maryland

Haydn provided the advanced lodging lecture, to Junior's and Senior's at Michigan State University: "What it really means to be a GM"
During his tenure with Marriott, Haydn was honored to recieve National "General Manager of the Year" for both Residence Inn by Marriott, and Marriott Full Service Hotels, North America.

He graduated for the University of California Irvine with B.S. in Social Ecology, specializing in Biology and minor in Journalism.
An active participant in the American Red Cross, with drives and as many personal donations possible in the calendar year.
A lifelong surfer, he also loves Yoga, Golf, Tennis, Music, Literature and Film. He resides in Plymouth, Michigan.

Haydn's Latest Articles & Case Studies

Haydn Kramer

Swashbuckling Hotel Sales: Stand and Deliver, or Perish

By Haydn Kramer Jan 19, 2023

Harsh words, Matey. Yet, as a Hotel Sales Professional, best to heed them. Beyond the ravages of a global pandemic, is the...

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Haydn Kramer

9/11 & COVID 19: Hotels and Soul and Sales and Survival

By Haydn Kramer Jan 19, 2023

Today, someone asked me, “So, how does this compare to 9/11?” “This,” I offered “is much worse.” Much worse. Like most all...

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Haydn Kramer

What the Millennial told me about Hotels…Dude!

By Haydn Kramer Jan 19, 2023

How to gain loyal millennial hotel guests - or guests of any generation? It's about genuine humility in service, impeccable cleanliness, creative thoughtful design, authentic knowledge of your neighborhood, and the guest, who is the purpose of our enterprise, our livelihood, and why we love hotels.

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