Sales, Marketing & Revenue Management

Sales, Marketing & Revenue Management Articles and Case Studies

Where Have All the Real Salespersons Gone

By cayuga Dec 18, 2016

On a daily basis, I have the opportunity to interact with dozens of salespeople in a wide variety of locations. Over ...

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Ten Hotel Sales Basics

By cayuga Dec 15, 2016

For a great hotel sales effort, hoteliers need to be reminded of basic principles. They also need to be reminded that ...

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Dr. Chekitan Dev

Branding Hotels

By Dr. Chekitan Dev Dec 1, 2016

The hotel industry has become a complex, fragmented, global, competitive brand business. There is an urgent need to ...

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Keep the Social Media Buzz – Buzzing!

By cayuga Jan 22, 2016

Managing your social media buzz can take 30 minutes to an hour a day, tops. While this may seem like a lot, many ...

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